Launching A Book the Second Time Around

…how it’s different than my first

On the one-month birthday of RED SEAL, I’m reflecting on how launching my second book has been different from my debut, WHITE MULBERRY. While I’ve been just as excited, I feel more relaxed this time around. I’m talking about my books and myself with greater ease and trying to have more fun! From experience, I know I’ve done my part and it’s up to the readers to decide whether my book resonates with them.

Rosa and Dad for Red Seal

Red Seal Signed Copy

The think the biggest difference in publishing a second book is believing that I am a working author now. With my debut, I was able to call myself a published author for the first time but didn’t know if I could do it all over again. Statistics show only 60% of debut novelists publish a second book! With my second novel behind me, I can finally say that my debut was not a happy accident but a commitment to a career. What a joy to see the words, “Also by Rosa Kwon Easton,” at the front of RED SEAL!

The second time around, I have also been able to reestablish connections I made with WHITE MULBERRY. Booksellers, libraries, book clubs, and individual readers that supported me with my debut have continued to show up for my new release. Having a second book has deepened my relationships with my existing literary community and broadened my audience to new readers, for which I am deeply grateful.

I trust that I will keep growing as an author and continue to tell stories.

Past and Upcoming Events

I had a wonderful time on my East Coast book tour!

A lively group of readers attended my event at Powerhouse Books at Columbus Circle, and I was able to see some college and writer friends too. I also had a series of campus visits at Barnard College, Smith College, and Boston College Law School, where I spoke to students about themes in my book, the publishing process, and my shift from being a lawyer to writing novels. The students were so inspiring and asked such great questions!

Click to see post on Instagram

The highlight of my book tour was at Chevaliers Books in LA, when my father took my mic and spoke about what “home” means to him. He was so popular that readers even asked him to sign my book. As he should. I couldn’t have written it without him. He was the hit of the evening!

Instagram Post of Rosa and her father at launch event

Click to see post on Instagram

I’m writing this newsletter from Kauai, where I am attending the Kauai Writers Conference for the second year. I’m taking a Master Class on “What Makes the Story Go” with Rebecca Makkai, who is a brilliant writer and instructor. I am working hard on my third novel!

I’ll be headed back to NYC soon on Friday, November 13th where I will be a featured speaker for the Korean American Community Foundation Women’s Luncheon. I’m so honored to talk about the lessons I learned as a woman pursuing writing later in life, and the importance of storytelling in philanthropy.

Featured Women

Please join me at one of my upcoming events and don’t forget to rsvp!

RED SEAL Giveaway

We have winners for the RED SEAL giveaway! Thank you to everyone who participated.

If you haven’t had a chance, it would mean the world to me if you left a review of RED SEAL. You can make difference by helping create buzz and momentum for my new release.

Order RED SEAL if you haven’t done so already. It’s also available on Kindle, Kindle Unlimited, and Audible.

Leave a rating/review.

Final Reflection

As a final reflection, I’d love to share my interview with Oldster Magazine where we talked about what it means to grow older and why I’m nowhere ready to slow down.

Oldster Questionnaire